Euromedia24 on Play Store Euromedia24 on App Sore
BNB

$645.62

BTC

$107232

ADA

$0.554761

ETH

$2432.92

SOL

$142.88

32 °

Yerevan

19 °

Moscow

36 °

Dubai

24 °

London

28 °

Beijing

21 °

Brussels

27 °

Rome

32 °

Madrid

BNB

$645.62

BTC

$107232

ADA

$0.554761

ETH

$2432.92

SOL

$142.88

32 °

Yerevan

19 °

Moscow

36 °

Dubai

24 °

London

28 °

Beijing

21 °

Brussels

27 °

Rome

32 °

Madrid

A memorandum was signed between YSU and AWE Consulting, representative of Kotler Impact in CIS countries

Yerevan State University and "AWE Consulting" LLC, the exclusive representative of "Kotler Impact" company in the CIS countries, signed a memorandum of cooperation in order to implement joint projects.

the memorandum was signed by YSU Rector Hovhannes Hovhanisyan, Dean of YSU Faculty of Economics and Management Karlen Khachatryan and Regional Director of "AWE Consulting" LLC, the exclusive representative of "Kotler Impact" company in CIS countries, Mary Grigoryan.

The purpose of the memorandum is to establish partnership relations between the parties and implement a number of joint projects. As a result of the cooperation, "Fundamentals of modern marketing. "Armenian Edition" book.

YSU Faculty of Economics and Management Dean Karlen Khachatryan, highlighting such cooperation, noted that it will help create opportunities for students to participate in various marketing events.

"It is planned to develop a textbook based on the path and history of Armenian marketing companies, which will be created by the staff of the faculty. After that, we will give students the opportunity to study with that training manual, because before this, during various courses related to marketing, examples of large international companies were presented to the students at the faculty. The manual is distinguished by this, because it is very important for our students to get acquainted with the success stories and approaches of Armenian companies," said Khachatryan.

According to Meri Grigoryan, the regional director of AWE Consulting LLC, the exclusive representative of Kotler Impact in the CIS countries, the success stories that will be published in the manual will be processed by YSU faculty members and will have academic content.

"The book will be published in two languages. The English version will be printed first, with about 10,000 copies. It will be sold all over the world, and then it will be translated into Armenian, after which we hope to be able to include the book in the educational programs of all Armenian universities," said Mary Grigoryan.

As a result of cooperation, YSU students will also receive tickets to the "World Marketing Conference".

News

Khamenei congratulated the Iranians on victory. Erdogan hopes Iran will not close homuz (video)
Singer Lord has arrested police
Model Alyona Shishkova told about her psychological trials
These people, as if they live in digestion. Luis de La Fuente about the critics of Yamali
Rapper Navai and Anastasia Mironova officially confirmed their romance
The Secretary of the Foreign Ministry and the Vice President of the Munich Security Conference touched upon regional and international security issues
These recordings are not evidence. We need to separate who's talked (video)
Ryan Reynolds and Blake Lajl, Family Happiness
Ashtarak community police have identified a case of drug trafficking, discovering more than 30 grams
"Can Meat, Knech Knife Knife, Show." Hakobyan on the "Cooperation Plan" (Video)
Ronaldo has signed a new contract with Al Nasser
Trump is disappointed with Putin. Makron call to resume mission in Iran soon (video)
Club AA. The names of the 14 player of the playoffs are known
My soul is willing, but my body is weak, I am ready for everything. Holy Michael (Video)
Zendaya has started a new romance
Netanyahu thanked Trump to support Israel
Criminal proceedings have been initiated against Mikael Ajapahyan
More than 75,000 lightning strikes have been registered in France
The United Kingdom and Europe are discussing the restoration of sanctions against Iran
Katie Perry and Orlando Bloom have been divorced