McDonald's decreases unexpectedly in the first quarter of 2025, decreasing comparable global sales by 1%, while analysts predicted growth. The company's executive director Chris Kampchinsky attributes this to the "most complex market conditions" due to the tough US President's customs policy.
Sales in the United States decreased by 3.6%, and there is also a decline in Europe. Despite the proposal "Cheap Menu", inflation and the decline in the economy reduce the demand for low-income buyers, Reuters reports.
At the same time, sales are being recovered in the Middle East and Japan, and restaurants operated by local partners have increased by 3.5%.
